Bing is tapping further into Twitter to deliver the latest tweets on timely topics.
Microsoft's search engine is in the midst of adopting a new feature called Social Search, which will include tweets that are just minutes or even seconds old in regular search results. The goal is to provide more relevant tweets that appear in real time so that people can follow the latest trends and thoughts on subjects of interest, Microsoft'sBing blog announced Tuesday.
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This mash-up is a great example of how Microsoft is fusing the real time and cached information of the world wide web. Though the algorithms will need to be finely tuned to ensure value add results, the potential relevance of the search results could help Bing gain market share over Google.
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